Month: September 2024

 

Every department in the casino has a role to play, and each is important for different reasons. Our guests would not stay with us long if we didn’t employ janitorial services and our restaurants would not sell much without the cooking staff. Likewise, the casino marketing department is vital to the success of the casino. Consider the breadth of responsibility held within the casino marketing mix: promotions, advertising, player evaluations, player clubs, host staff, comps, ratings and slot marketing – and this is just to name a few. pulau69 slot login

While it would be exaggeration to suggest that players would stop coming to the casino if these disappeared, we would miss out on exponentially increasing revenue opportunities should we choose to not take advantage of all that the casino marketing department can offer.

Promotions

Few events breed excitement in the lives of our casino guests as much as the promotions we offer in the casino. They keep the information on the refrigerator and mark the date on their calendar. They look forward to each event and breathe in the excitement the promotion promises to bring. Obviously, the primary purpose for such events is the revenue that is generated from the increase in play. However, it is also arguable that the heightened level of anticipation creates a loyalty within the guest that lends itself to repeated revenues in the future as well. The marketing department is critical in the evaluation and implementation of these promotions.

The marketing staff is first responsible for the evaluation of past promotions to determine what combination of events and offers will be most effective on which days of the week in order to ensure the utter-most profitability. Obviously, these rules will vary by location and casino and only a strategic analysis of past promotions, regardless of outcome, will provide the data needed to make informed and logical decisions. For example, an evaluation of your past slot tournaments may reveal that Tuesdays are more profitable than Thursdays. As a result, it could be a costly mistake to make any assumptions regarding the feasibility and profitability of these events. Instead, a thorough analysis conducted by the marketing department will ensure the optimal success of all future promotional campaigns.

After the profitability evaluation comes the preparation. In order for each event to be successful, the marketing department must wear a variety of hats to maximize the event. They are the masters of communication that ensure that all departments are working in synchronization in preparation for, and during, the event. Additionally, it is their organizational skills and attention to detail in the preparation that will ensure that guests are well received and enjoy the event to it fullest.

And let us not forget the event itself. This is when the host staff truly live up to their title, welcoming the guests into the event and ensuring that everyone is having a great time. This is your party and your patrons are exactly that, guests in your house.

Advertising

It’s not a stretch to consider that none of the above would be possible without informing guests of the promotion and regardless of which method, or methods, you choose, the only way to do that is advertising. Whether you use mail, phone, email or even personal conversations, advertising is how you keep in communication with your guests. Remember that flyer on the refrigerator? It had to be conceived, designed, created, printed, addressed and mailed. It’s a lot of details just to remind your guest of an event, but with today’s pace of life, it is a critical reminder that might mean the difference between their attendance or absence.

Mobil slot Carrera dimulai pada tahun 1960an di Jerman oleh Josef Neuhierl. Sejak awal dan bertahan di tahun-tahun ketika balap mobil slot kehilangan popularitasnya, kini menjadi salah satu produsen mobil slot terbesar dengan jangkauan yang luas.

Ini tidak sepopuler di tahun 60an dan 70an tetapi menjadi lebih populer lagi. Ada 2 alasan untuk ini –

(a) orang tua membelikan set untuk anak-anak mereka mungkin mengingat kesenangan yang mereka alami dan

(b) peningkatan inovasi dan standar. Dengan beragamnya produk Carrera, mereka memenuhi kebutuhan pemula dan juga kebutuhan pembalap berpengalaman.

Dalam artikel ini fokus utama saya adalah memperkenalkan Anda pada perangkat tradisional atau analog yang dibuat oleh Carrerz.

Ada dua jenis mobil slot di jajaran Carrera saat ini � digital dan analog. Mobil dan trek analog seperti yang pernah Anda balapan di masa lalu – adalah tempat Anda membalap mobil di sekitar trek balap dalam slot yang pada dasarnya berjalan sejajar satu sama lain. Itu hanya satu mobil per slot. Perangkat digital dapat memberi Anda kesempatan untuk membalap hingga 8 mobil hanya dalam lintasan 2 jalur karena mobil dapat berpindah jalur untuk melewati pesaing Anda. Dengan memanfaatkan teknologi digital terkini, Anda dapat membalap orang lain melalui internet, membuat program di pit stop, bendera kuning, dan mengonfigurasi pengaturan kecepatan tergantung pada tingkat keahlian dan pengalaman.

Dua model analog tersedia:

Jangkauan Carerra Go.

Produk-produk ini dibuat untuk memenuhi kebutuhan anak-anak. Set ini direkomendasikan untuk anak di atas 8 tahun. Namun, Anda dapat membaca sejumlah ulasan yang menurut orang tua menurut mereka cocok untuk anak kecil.

Ukurannya berskala 1:43, artinya relatif kecil sehingga tidak memakan terlalu banyak ruang saat dipasang. Beberapa setnya antara lain Disney Cars 2, Dune Buggy Action, Spongebob, NASCAR Talledega dll,

Rentang Evolusi

Pabrikan menjelaskan set ini cocok untuk remaja, dewasa, dan penggemar dengan usia minimal 8 tahun.

Set tersebut mencakup mobil dengan skala 1:32 dan trek dengan ukuran skala 1:24 yang memungkinkan banyak ruang untuk melayang dan meluncur di tikungan. Set ini mencakup track dengan 2 slot sebagai standar tetapi dapat diperluas hingga lebar 4,6 atau 8 slot. Pekerjaan cat yang tampak bagus dibuat menggunakan proses yang disebut pencetakan tampo. Mereka memiliki 5 set untuk dipilih termasuk Racing Legends, Grand Prix Masters, Disney Pixar Cars 2 World Grand Prix, dll.

UUUUIIUUIUII Kedua rentang ini hadir dengan berbagai macam aksesori dan lintasan dapat diperluas untuk sirkuit balap yang lebih panjang. Semakin banyak minat yang dikembangkan, Anda dapat menambahkan ke set pemula.

Anda perlu menentukan terlebih dahulu apakah Anda akan membeli satu set untuk memutuskan mana yang tepat untuk Anda. Jika Anda sedang mencari seorang anak dan Anda tidak yakin dengan minat mereka secara keseluruhan, rangkaian produk Go layak untuk Anda lihat. Satu set pengantar yang bagus dapat dibeli dengan harga kurang dari $100. Rentang Evolution patut dipertimbangkan jika Anda membeli satu set untuk seseorang yang sudah tertarik dengan balap atau mungkin untuk Anda sendiri.

A perfect amalgamation of the Internet and casino games, today casino gambling online is the most preferred mode of playing and gambling used by many people. Though many people like the adrenaline rush when they play with their stakes at the elite Los Vegas casinos, but a visit to those expensive casinos is not a practical solution. Imagine yourself on a blissful holiday cruise; you sure are not going to travel all the way to your favorite Los Vegas casino. Even a drive to nearby casinos is time consuming. That’s where casino gambling online comes to satiate your gambling desire. Through casino gambling online, all the fun, excitement is available at your doorstep.

Over the last few years, there has been an extraordinary increase of online gamblers which resulted into many sites offering casino gambling online. Today this online casino gaming is a billion dollar industry with players from all over the world. There are three types of online casino gaming sites. First one is web based where players needn’t have to download any software onto their computer to enjoy an online casino game. They just need to register with the casino gambling online site. When they click on any particular online casino game, it would be loaded via the browser in either Flash, or Java, depending on the programs and browser. It mode is one of the most popular choices among online gamblers.

The second type is downloadable casino gambling online where players are required to download relevant software programs onto their own computers before they start with their games. Many players prefer this as online casino games becomes a lot faster after all the required files are downloaded to local computers. The latest type of online casino game is the LIVE casino where online players get to interact and even bet with the dealers of a real LIVE casino.

With so many new casino gambling online sites coming up everyday, it’s really tough to distinguish the genuine ones from that of the fraudulent online casinos. deposit pulsa tanpa potongan But you can look into a few aspects while choosing a good casino gambling online site. Check out the payout percentages and bonuses that the site offers. Some of the best casinos offer a payout percentage ranging from 97% – 98%. The bonus could also vary from $200 to $3200. Many online casino gaming sites also offer No-deposit bonuses where players needn’t have to deposit anything into their account and can start with the free money offered by the online casino gaming sites. This business gimmick is of a limited trial period to attract the players into the casino gambling online sites.

Another mode of bonus is the First-time or Welcome bonuses where online casino gaming sites propose some welcome offer if you decide to visit their site and willing to deposit money into your account. This offer is worth taking up provided you read the terms and conditions of the casino gaming site clearly. Many casino gambling online sites also offer reloaded bonuses such as monthly bonuses to draw more clients into their sites. These bonuses are a good way for online players to check what’s in offer at the casino gambling online site.

 

People who visit casinos can never leave the place without playing at slot machines. However, it is difficult to hit jackpots in a slot machine. If you know how to crack those machines and have some tips in mind then it can become a lot easier though. slot gacor

It is actually fun to know how can be won in slots. Anticipation is always there to win big at slots and that is what makes it so much fun to play.

Different people have different strategies to beat the slot machines. Strategies and techniques also depend on the slots you play at. However it is best to select the slot machines at good locations to help increase the chances of you winning. One should be able to differentiate between good and bad paying slots. Normally at any casino,Easy Winnings at Slots Articles slots with good paying amounts are crowded because many people win at those machines. It is therefore obvious that investing in worst paying machines is just a waste of your precious money.

If you are able to locate the hot slot at the casino, now may be the time to test it. Hot slots tend to pay more than what you have in your pockets. If you think you are losing too much, or even about 20-30 % of your bankroll, it is advised to look for some other slot. However, many people commit a suicidal mistake here more than often. While testing a machine, it can make you win at 50% profit or even more. It is strongly advised to leave that slot immediately. The reason is that this hot slot may become a cold slot because it already is giving a lot of money and would provide lesser amount in the future spins.

As a good slot player, machines should be changed every now and then. If you have lost a number of times, it is perhaps time to switch to another machine. You can also observe the performance of the machine adjacent to yours. Maybe the slot near you is a hot slot while yours has become cold. Never stick to only one machine for the entire time. Other machines may offer higher payouts. Start with low amounts and eventually increase your money. Attaching yourself to only a single machine can never help you increase your winnings and may actually deteriorate your chances of winning at all.

Kumarhane oyunları oynarken riski ve ödülü dengelemenin harika yollarını keşfedin. Slot, rulet ve daha fazlası gibi casino oyunlarını oynarken En İyi 5 ipucumuzu takip edin.
Oyuncular İçin En İyi 5 Casino Oyun İpucu
Kumarda hiçbir garantinin olmadığını herkes bilir. Aslında bu belirsizlik unsuru eğlencenin yarısıdır! Ancak zarlar, atışlar veya kartlar sizin lehinize olduğunda hissettiğiniz canlandırıcı duygu da var. En akıllı oyuncular, oyunun heyecanının tadını fazla dikkatli olmadan nasıl çıkaracaklarını bilirler. Dikkatli casino oyunu oyuncuları için en önemli 5 ipucumuz:
1 – Her Yuvanın Gereksinimlerini Kontrol Edin
Neden bazen en yüksek kazanç sağlayan slot kombinasyonuna ulaşmış olsanız bile büyük ikramiyeyi kazanamıyorsunuz? Bunun en olası nedeni, genellikle en yüksek ödemelere hak kazanmak için bir gereklilik olan slotun maksimum bahsini oynamamış olmanızdır.
Yeni bir slot oyunu oynamadan önce daima ödeme tablosunu kontrol edin. Bu şekilde şansınızı denemeden önce kuralları, şartları ve koşulları sağlam bir şekilde anlayacaksınız. Daha basit slot oyunları için makinenin ön panelinde görüntülenen bir ödeme tablosu bulabilirsiniz. Ayrıca, ödeme tablosunun alt kısmına yakın veya yanındaki küçük yazılara dikkat edin.
Herhangi bir oyunun nasıl çalıştığını anladığınızdan emin olarak, kendi beklentilerinizi yönetirken aynı zamanda olasılıkları yenme şansınızı artırabilirsiniz.
2 Bahislerinizi Küçük Tutun
Birisi size “büyük ya da eve gitmenizi” söylerse, ona eve gitmesini söyleyin!
Uzun vadede, daha büyük bahisler, daha büyük kazanç toplamı anlamına gelmez. Oyunun doğası budur. Gerçekten kâr elde etmek için en iyi şansı elde etmek için her zaman uzun vadeyi göz önünde bulundurarak oynayın.
Ne oluyor? Çünkü ne kadar çok bahis oynarsanız kazanma şansınız o kadar artar. Daha büyük bahisler paranızın çok daha fazlasını tükettiğinden, yüksek bahis yaklaşımının siz daha fazla kar görmeden paranızı tüketmesi muhtemeldir. Böyle bir yaklaşım tamamen şansınıza bağlıdır. Büyük parlak ikramiyenin dikkatinizi dağıtmasına izin vermeyin. Oynamaya başlamadan önce bütçenizi dikkatlice planlayın ve ne kadar bahis oynayabileceğinize karar verin. Daha sonra seçtiğiniz bahis miktarına bağlı olarak kaç tane bahis oynayabileceğinizi düşünün.
Sınırlı bir bütçeyle çalışıyorsanız, bahis miktarına bakılmaksızın aynı kazancı ödeyen oyunlar en güvenli bahistir.
Küçük İkramiyelerin Yanında 3 Hata
Herhangi bir yasal ve lisanslı Yeni Zelanda çevrimiçi kumarhanesinde bulacağınız en büyük slot jackpotları aşamalıdır. Belirli bir oyunun tüm oyuncularının tüm bahisleri bir araya toplanarak toplam ikramiye elde edildiğinden çok büyük miktarlara büyüyebilirler. Oyuncu havuzu ne kadar büyük olursa artan jackpot da o kadar büyük olur. Bu büyük jackpot slotlarının ödemesinin ödenmesi genellikle daha uzun sürer.
Neyse ki, günlük olarak, belirli bir miktara çıkmadan önce, hatta saatlik olarak ödeme yapan daha küçük jackpotlara sahip birçok slot var. Jackpot ne kadar küçük olursa, ödemeler arasındaki süre de o kadar kısa olur. Elbette bu tür slot oyunlarında büyük ikramiyeyi kazanma şansınız daha yüksektir.
4 – House Edge ve RTP’yi Anlayın
Akıllı bir casino oyunu oyuncusu olmak için anlamanız gereken iki terim, teorik oyuncuya dönüş (RTP) ve kasa avantajıdır. Bu, galibiyetlerin istatistiksel sıklığını belirleyen oyunun kurallarına bağlı olarak oyundan oyuna değişir.
RTP, bir oyuncunun toplam bahsine göre ne kadar kazanmayı beklediğini yansıtır ve yüzde olarak ifade edilir. Bu arada evin kenarı aynı madalyonun karşı tarafını temsil ediyor. Bu, kumarhanenin zaman içindeki yüzde olarak da ifade edilen istatistiksel üstünlüğüdür. deneme bonusu Örneğin, RTP’si %85 olan bir casino oyununun kasa avantajı %15 olacaktır. paranız tükenmeden önce büyük bir kazanç elde etmeye yetecek kadar… ve bunun gerçekleşeceğine dair hiçbir garanti yok.

 

People who visit casinos can never leave the place without playing at slot machines. However, it is difficult to hit jackpots in a slot machine. If you know how to crack those machines and have some tips in mind then it can become a lot easier though.

It is actually fun to know how can be won in slots. Anticipation is always there to win big at slots and that is what makes it so much fun to play.

Different people have different strategies to beat the slot machines. Strategies and techniques also depend on the slots you play at. However it is best to select the slot machines at good locations to help increase the chances of you winning. One should be able to differentiate between good and bad paying slots. Normally at any casino,Easy Winnings at Slots Articles slots with good paying amounts are crowded because many people win at those machines. It is therefore obvious that investing in worst paying machines is just a waste of your precious money.

If you are able to locate the hot slot at the casino, now may be the time to test it. Hot slots tend to pay more than what you have in your pockets. If you think you are losing too much, or even about 20-30 % of your bankroll, it is advised to look for some other slot. However, many people commit a suicidal mistake here more than often. While testing a machine, it can make you win at 50% profit or even more. It is strongly advised to leave that slot immediately. The reason is that this hot slot may become a cold slot because it already is giving a lot of money and would provide lesser amount in the future spins. slot

As a good slot player, machines should be changed every now and then. If you have lost a number of times, it is perhaps time to switch to another machine. You can also observe the performance of the machine adjacent to yours. Maybe the slot near you is a hot slot while yours has become cold. Never stick to only one machine for the entire time. Other machines may offer higher payouts. Start with low amounts and eventually increase your money. Attaching yourself to only a single machine can never help you increase your winnings and may actually deteriorate your chances of winning at all.

With the hectic schedule and the stressful lifestyle taking its toll on all, people are desperately searching for ways to get away from the tensions and have a little adventure which will help them to re-energize their soul and bring in a few delightful moments and happiness. There are times when after you return from your office you crave to play casino games, which have become immensely popular for a few decades. Even if you desperately desire to play your favorite slot games, still many a times you have to curb your desire as the casinos are too far away from your home or you shy away from the excessive crowd. slot jepang

But with the advent of internet and its myriads of benefits at your disposal you can easily play online slot games with minimum of fuss and by sitting in the comforts of your room. With the online approach, you don’t need to worry about the traffic, the crowds or the distance of the casinos. Instead, you can relax in your room and play the games whenever you feel like playing to relieve your tensions or to experience challenge and adventure. There are innumerable online casinos that have provision for slot games where you are delight in your varied assortment of slot games and earn prizes and bonus. With the introduction of the online gaming system and technology, the slot machine have been rapidly adopted as an online game and have soon made a strong presence for themselves with more and more people desperate to play the game and derive the pleasure out of it.

When you go to a casino a lot of your time is also wasted as you have to dress up to go to the chic and happening place, the traveling time and so on. You have to plan up your schedule to accommodate your visit to the casino and for a person residing in a place where the casinos are not available he/she cannot travel to different cities just to play slot games. So, here online slots have become a boon as now people can play their favorite games whenever they desire without the wastage of their precious time and according to their convenience.

 

Ketika Anda masih kecil, pesta sering kali berlangsung seru, penuh kesenangan dan imajinasi sehingga anak-anak tidak pernah menginginkan pengalaman tersebut berakhir. Seiring bertambahnya usia, orang mencari suasana yang lebih dewasa namun tetap mencari kesenangan dan kegembiraan yang didapat dari permainan anak-anak seperti Pin the Tail on the Donkey. slot jepang

Jika Anda mencari saat-saat indah di masa muda Anda untuk menginspirasi ide pesta ulang tahun dan ide pesta Natal Anda, mengapa tidak memikirkan apa yang mungkin terjadi dengan pesta kasino yang menyenangkan. Banyak orang menikmati kegembiraan dan peluang yang ditemukan dalam perjudian dan ketika Anda menciptakan suasana yang menyenangkan, menawarkan perjudian tanpa risiko, Anda akan menyadari bahwa Anda telah membawa kehidupan baru ke dalam peluang pesta dewasa Anda.

Seringkali sangat sulit untuk mendapatkan ide untuk pesta ulang tahun. Saat Anda mengadakan pesta kasino yang menyenangkan, Anda menghasilkan acara yang menyenangkan dan menghibur yang akan menarik setiap tamu yang Anda undang, termasuk orang yang berulang tahun. Faktanya, Anda akan memiliki kesempatan untuk memilih beberapa permainan untuk menarik minat tamu utama. Ini membantu dalam menyesuaikan acara Anda dengan individu yang dirayakan, mengingatkan setiap individu secara spesifik untuk apa acara ini. Sebagian besar ide pesta ulang tahun telah berkembang menjadi tidak lebih dari sekedar pertemuan sosial. Pesta kasino yang menyenangkan memberikan kesempatan untuk membuat acara yang Anda rencanakan menjadi kenangan yang tak terlupakan. Sama seperti rintangan yang terkait dengan menemukan ide pesta ulang tahun yang menyenangkan, ide pesta Natal yang orisinal juga sama sulitnya untuk muncul. Baik Anda merencanakan acara perusahaan besar, pertemuan kecil di lingkungan sekitar, atau malam bersama teman-teman, pesta malam kasino yang menyenangkan adalah hal yang menyenangkan. Semua tamu Anda akan tenggelam dalam prospek perjudian yang menarik saat Anda berinvestasi di pesta kasino. Ketika Anda menggabungkan kesempatan ini dengan aspek tradisional seperti minum-minum, menari, dan interaksi sosial, Anda akan menciptakan pesta yang akan dikenang selama bertahun-tahun yang akan datang.

Ketika Anda masih muda, Anda dengan mudah menemukan kesenangan dalam beberapa hal karena Anda tidak memiliki banyak hambatan seperti ketika Anda lebih tua. Seiring bertambahnya usia, muncullah generasi hambatan-hambatan ini dan banyak orang mengalami kesulitan dalam menerima kebebasan yang pernah dialami dengan hiburan sederhana. Saat Anda memanfaatkan peluang pesta kasino yang menyenangkan, Anda merangkul nilai hiburan yang menarik banyak orang dewasa, menciptakan peluang untuk merasakan kegembiraan yang pernah ditemukan di masa muda.

Males have been associated with gambling for thousands of years. Historical records show that gambling was rampant among the Chinese in 2300 BC. Today, there are numerous online and offline casinos that facilitate gambling. make your life easier Anyone with a computer and internet connection can access the online casino games. However, this is not the case with actual casinos. Casino bonuses are an important part of casino games. Bonuses are a marketing strategy employed by the casino to attract new customers and retain existing ones. There are several types of bonuses and each has a specific function.

Sometimes, the casino will allow the individual to play without depositing any money in the account. Such no-deposit bonuses are fairly popular. Doubles, matches, cash bonuses, free spins and free minutes are some bonuses that these sites usually offer to new customers. Some casinos provide reload bonuses to current players. In this type, the casino will offer a fixed percentage of the payment depending on the deposit of the player. Usually, reload bonuses do not exceed $100. High roller is a casino term used to describe an individual who usually bets high amounts of money.

Casinos usually offer special bonuses to high rollers, since such individuals bring in a lot of money to the game. Certain casinos offer extra bonuses to customers who have deposited a substantial amount in their account. Referral cash bonus is provided to existing clients who bring in new customers. Usually, referral bonus is a percentage of the initial deposit of the new client. Several factors have to be taken into consideration while assessing a casino bonus. One should have a thorough understanding of the wagering requirements and terms and conditions of the bonus, before availing it. Casinos rarely offer a bonus unless it profits them in the long run.

Hence, one should never take a casino bonus at face value. Compared to traditional casinos, online casinos offer more bonuses. There are numerous online casinos. Some are legitimate, while others are fake or unscrupulous. One should never provide any financial information to the online casino before determining that it is a legitimate one. Nowadays, a lot of people consider bonuses before choosing an online casino. Furthermore, there is a stringent competition among the various online casinos. As such, one can easily find a reputed casino that offers attractive bonuses. Online casinos are highly convenient as they can be accessed at any time of the day.

General Overview
One look at the colorful and Impressive interface of Zodiac Casino and you simply know this is a casino you’ll definitely would like to try out. The casino is held by ITS Ltd. and is licensed through the Kahnawake Gaming Commission. It is a part of the award-winning Casino Rewards program. This is a casino with an zodiac twist, with a free Horoscope page that provides you the lucky numbers you can rely on on for that week.

Zodiac Casino is an award-winning casino, after winning a number of awards – from Best New Online Casino to Best Casino Service in the years it’s been operating. It is available in multiple languages besides English – Spanish, Italian, German, French, Portuguese, Danish, Japanese, Swedish, Greek, Dutch, and Chinese. It does not accept players from the United States.

Everything about Zodiac Casino is top-class, and that includes both security and customer assistance. The casino uses 128-bit SSL encryption to provide a completely secure gaming atmosphere, and additionally has an eCOGRA certificate for safety and fair play. contact us The casino is a member of the Interactive Gaming Council and follows the code of conduct laid down by the IGC.

The random number generator at Zodiac Casino is reviewed for randomness by independent auditors, and the casino also uses PlayCheck and CashCheck to allow you to keep track of your playing and transaction histories respectively. You have to be more than 18 years old to play at the casino. It also has some of the best customer support, available 24×7 via telephone, live chat, and also e-mail.

Software and Games
The sleek interface and beautiful features of Zodiac Casino come courtesy the powerful Viper software that it runs on. The Viper software is the creation of one of the leaders of online gambling software development – Microgaming. There is no Instant Play mode available, nonetheless; you have to download the software to your computer to play the games.

At Zodiac Casino, you can try out more than 294 casino games. These include games of all kinds – slots (video slots, reel slots, megaspins, and fruit machine-style slots); card, parlor, and table games (variations of blackjack, poker, baccarat, Casino War, Sic Bo, Vegas Craps, Keno, roulette, and others); and a large number of video poker and power poker games. Check the Games page of the casino for a detailed list of all the games available.